Forest Carbon Works Management Team

Chief Product Officer

Kyle Holland, PhD

As the founder of Forest Carbon Works, Kyle has over 15 years’ experience working in forest carbon, is a Registered Professional Forester, Certified Forester and holds a PhD from the University of California, Berkeley.  In his prior capacity at EP Carbon, he contributed to more than 45 carbon projects and authored multiple accounting methodologies under the Verified Carbon Standard. Dr. Holland is a well-recognized expert in forest carbon and serves on multiple working groups.

Chief Forestry Officer

Sarah Ford

Sarah Ford leads the Natural Resources division at Forest Carbon Works which includes field team activities, verification support, afforestation efforts, and landowner and partner outreach. She began her time at Forest Carbon Works in 2018 as a Forest Technician and transitioned to Regional Forester before her current role as Chief Forestry Officer. Prior to Forest Carbon Works, Sarah was a consulting forester for Butternut Mountain Farm in northern Vermont, managing private forest lands for the Vermont forest tax program and assisting with the company sugaring operations. She holds a Masters in Forestry and Natural Resources from the University of Vermont.

Chief Commercial Officer

Shannon Smith

Shannon Smith is the Chief Commercial Officer for Chestnut Carbon. Shannon leads sales and marketing for our Chestnut afforestation credit projects as well as our Forest Carbon Works IFM program. She has 20 years of experience leading marketing across consumer and financial projects, and most recently served as Chief Growth Officer for Dandelion Energy, a provider of residential geothermal home heating and cooling systems. Prior to Dandelion, Shannon was the Senior Vice President of Marketing at OnDeck Capital. She worked as a consultant for McKinsey in the firm’s NYC and San Francisco offices, as an investment banking analyst at Morgan Stanley in NYC, and has held leadership roles at consumer brands including J. Crew, Williams-Sonoma, and Sephora.

Shannon received a bachelor’s degree from the University of Texas at Austin and an MBA from the Kellogg Graduate School of Management at Northwestern University.

Data Services Director

Bobby Huffman

Bobby leads Data Services, Forest Carbon Works’ division dedicated to the collection and processing of forest data for analysis and the development of the software used. With a background in engineering and IT leadership, he co-invented and developed the processes for the Certified Electronic Diploma at Paradigm, Inc. He has a passion for developing streamlined solutions to assist or automate manual processes and fostering the growth of those around him. Bobby holds a BS in Psychology from Old Dominion University.